Who I’ve Worked for

and What I’ve done

MARKETING AND DIGITAL EXPERIENCE

Dowden Consulting                                                                                                              May 2024- Present

Marketing Intern                                                                                                                               Elkhart,IN

  • Optimized Facebook ad strategies designed to raise awareness of a cutting-edge AI SaaS marketing tool; achieved engagement rates surpassing industry benchmarks by 30%.

  • Collaborated with manager to review new SEO Articles for Towblazer increasing click through rate by 11%

  • Produced insightful surveys, focused on understanding customer journeys.

  • Mediated SaaS testing on algorithms on slack with Tech developers.

Youtube Editing                                                                                           November 2021- Present

Stonepa and ConnorEatsPants

  • Edited engaging videos for Twitch streamers (300K+ followers), producing content for YouTube Shorts and TikTok with 800K+ combined views

  •   Designed dynamic thumbnails and managed daily content schedules using Photoshop, Premiere Pro, After Effects, and Blender

  •   Meetings with Streamer to clarify daily work schedule and what needs to improve.  

Jimmy John’s – Bloomington, IN                                                                            March 2023 – Present

Marketing & In-Shop Associate

  •   Researched local market trends and provided marketing recommendations for targeted sample distribution.

  •   Created delivery routes for 10 competitors, identifying gaps in service providing faster Time and customer satisfaction.

Ad Club Advertising

Case Competitions

  • Placed in 7th place for creating a campaign for polaroid case competition.

  • Created a balance between brand message, with creative appeal.

EDUCATION                           

Indiana University                                                                                                          August 2022-May 2026

BA Advertising, Minor in Marketing                                                                                 Bloomington,IN

▪        Finalist in RXBar “Yes Mom” Marketing Campaign and Runner-Up Winner out of 30 teams.

▪        Active Member in Advertising Club and Improv Comedy